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India Picture
Type: Re-Branding.
Industry: Service in Art, Media, Design.
Scope of work: Identity, Advertising, Collaterals, Event, Brochure, Packaging, Product Design, Brochure, Calendar, Corporate Gifts, Merchandises, Space Design.
India Picture first came to me when they wanted a new logo designed. It ended up in branding and restructuring of the entire organization.
Brand recall was most important, comparing with Dinodia, Visage Images and many other stock photo agencies. The suggest solution was to create a bold logo-type identity where it will be easier for people identify with the brand.
We developed an logotype that was easier to remember, connect with, identify and have a easy visual recall. As India Picture joined with Corbis in India, it has seen a major growth since their rebranding. It has also become one of the largest stock photo agencies in India. |
